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Makeup, Made Easy

Our customizable, easy-to-use makeup staks offer a full face of formulas that fit in your pocket—and your life.

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Your Simplified Makeup Routine Starts Now.

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001C / Terracotta Tour Guide
001C / Mauve in the Maldives
save 31%

Starter Stak

5-in-1 makeup Stak of everyday essentials in our best selling shades
$80.00$55.00
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Fair 1C,Fair 2N,Fair 3N
save 35%

Starter Stak Deluxe

A full face in a flash: BB Powder, Concealer, Bronzing Balm, Eyeshadow, Lip & Cheek, and essential tools.
$152.00$99.00
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001C
001C on skin

Cream Concealer

lightweight & dewy to blur imperfections.
  • +15
$16.00
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Runway to Rose
Runway to Rose on skin

Lip and Cheek

jojoba-infused cream tint for lips and cheeks.
  • Sale
  • Sale
  • Sale
  • Sale
  • +6
$14.00
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Staycation
Staycation on skin

Eyeshadow Duos

a buttery smooth, 2-in-1 eyeshadow palette.
  • Sale
  • Sale
  • +4
$20.00
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Fair 3N
Fair 3N
New

BB Powder

A breathable, buildable powder foundation that blurs and smooths for natural coverage that lasts.
  • +13
$24.00
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Blossom Bound
Blossom Bound on skin

Powder Blush

rich in pigment for the perfect pop of color
$16.00
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Champagne
Champagne on skin

Powder Highlighter

subtle luminosity for an everyday glow.
$18.00
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Medium Brown

3-in-1 Brow BFF

Award winning 3-in-1 brow enhancer: pencil, gel, and brush, all in one.
  • +1
$28.00
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Caramel
Caramel on skin

Bronzing Balm

A buttery, lightweight cream bronzer that melts into skin for a barely-there finish.
  • +1
$18.00
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Build Your Own Stak

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New

Dual-Ended Face Brush

Two ends. Total control. This brush tailors coverage effortlessly for a smooth, natural finish.
$38.00
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Medium Brown

3-in-1 Brow BFF

Award winning 3-in-1 brow enhancer: pencil, gel, and brush, all in one.
  • +1
$28.00
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Retractable Lip Brush

A sleek lip brush keychain for precise application.
$17.00
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Dry Brush Cleaner

a miracle brush cleaner for on-the-go moments
$22.00
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Silver
Silver

4-Piece Brush Set

The only brushes you need for on-the-go stak application.
$37.00
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Subtl Cosmetic Bag

TSA-approved travel beauty bag, perfect for your carry-on.
$22.00
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Tools Bundle
save 17%

Tools Bundle

Travel-essential Stak tools
$59.00$49.00
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Silver
Silver

Stak Brush BFF

Adjustable, multi-use brush for all your makeup needs.
$20.00
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Stak Tools

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001C
002C
save 34%

Concealer Refill Bundle | 2 Pack

Lightweight & dewy to blur imperfections.
  • +15
$32.00$21.00
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Shine Control Powder
save 36%

Shine Control Refill Bundle | 2 Pack

Control shine without dimming your glow.
$28.00$18.00
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Biscotti / Biscotti
Caramel / Caramel
save 33%

Bronzing Balm Refill Bundle | 2 Pack

A buttery, lightweight cream bronzer that melts into skin for a barely-there finish.
  • +1
$36.00$24.00
Ship date of
Release date of
Fair 3N
Fair 3N
save 15%
New

BB Powder | Full + Refill

One for now, one for later. Get a jump start on refills and save even more.
  • +13
$46.00$39.00
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Release date of
Fair 3N
Fair 3N
save 8%
New

BB Powder Refill

A breathable, buildable powder foundation that blurs and smooths for natural coverage that lasts.
  • +13
$24.00$22.00
Ship date of
Release date of
003N
003N on skin
save 13%

Cream Concealer Refill

Lightweight & dewy to blur imperfections.
  • +15
$16.00$14.00
Ship date of
Release date of
Caramel
Caramel on skin
save 11%

Bronzing Balm Refill

A buttery, lightweight cream bronzer that melts into skin for a barely-there finish.
  • +1
$18.00$16.00
Ship date of
Release date of
Magnetic
Magnetic on skin
save 11%

Lip Glaze Refill

A hydrating, glossy lip tint.
  • +1
$18.00$16.00
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Stak Refills

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Start Stacking

Less effort, more impact—beauty that moves at your speed.

Meet the only makeup that doesn’t just keep up with your schedule – it helps you get ahead of it.

Start Stacking

NEW

The Holiday Collection

5 New Products. 5 Limited Edition Sets. Save up to 40%.

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Start Stacking

Less effort, more impact—beauty that moves at your speed.

Meet the only makeup that doesn’t just keep up with your schedule – it helps you get ahead of it.

Start Stacking

BEAUTY IN A STAK

Your Beauty Routine, Streamlined — just swipe, tap, done

save 31%
001C / Terracotta Tour Guide

Starter Stak

"No more overthinking and no more mess."
$80.00$55.00
Shop This Stak

save 35%
Fair 1C,Fair 2N,Fair 3N

Starter Stak Deluxe

"A full face in a flash."
$152.00$99.00
Shop This Stak

Let us help you build your perfect Stak

Still Not Sure? Take the Subtl Stak quiz!

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NOT YOUR MOTHER'S POWDER

Meet BB Powder

A breathable, buttery soft next-gen powder foundation that blurs and smooths for natural coverage that lasts.

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mature woman holding the makeup stack
"It comes with me everywhere!"
Rachel C.
"Every single product I have purchased, I love. It’s simple, compact, and high quality."
Kalie K.
"Never going back to big bottle cosmetics! I love the natural glow I get with my stak."
Stephanie W.
"Best invention ever."
Kacey G.
"I’ve never gotten so many compliments on my skin!"
Alexa J.
"Originally purchased for travel but I found myself reaching for it daily."
Billie W.

Streamlined Makeup, Real-Life Impact.

Loved by over 13,238+ customers and counting.

✔️Premium Formulas: Lightweight—never cakey or heavy.
✔️Long-Lasting Wear: From morning to night.
✔️Clean Ingredients: Vegan, Talc-Free, and Cruelty-Free.

4.9

Build My Makeup Stak