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Stak 3, Get the 4th Free

Build a customizable, easy-to-use makeup stak that fits in your bag, and your life.

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Your Simplified Makeup Routine Starts Now.

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001C
001C on skin

Cream Concealer

lightweight & dewy to blur imperfections.
  • +15
$16.00
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Nothing but Nectar
Nothing but Nectar

Lip and Cheek

jojoba-infused cream tint for lips and cheeks.
  • New
  • Sale
  • Sale
  • Sale
  • Sale
  • Sale
  • +6
$14.00
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Jelly
Jelly on skin

Eyeshadow Duos

a buttery smooth, 2-in-1 eyeshadow palette.
  • Sale
  • Sale
  • +2
$20.00
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Fair 3N
Fair 3N

BB Powder

A breathable, buildable powder foundation that blurs and smooths for natural coverage that lasts.
  • +13
$24.00
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Blossom Bound
Blossom Bound on skin

Powder Blush

rich in pigment for the perfect pop of color
  • Sale
$16.00
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Champagne
Champagne on skin

Powder Highlighter

subtle luminosity for an everyday glow.
$18.00
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Medium Brown

3-in-1 Brow BFF

Award winning 3-in-1 brow enhancer: pencil, gel, and brush, all in one.
  • +1
$28.00
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Caramel
Caramel on skin

Bronzing Balm

A buttery, lightweight cream bronzer that melts into skin for a barely-there finish.
  • +1
$18.00
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Build Your Own Stak

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001C / Terracotta Tour Guide
002C / Terracotta Tour Guide
save 31%

Starter Stak

5-in-1 makeup Stak of everyday essentials in our best selling shades
$80.00$55.00
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Light 1C,Light 2W,Light 3N,Light 4C
Medium 1N,Medium 2N,Medium 3C,Medium 4W
save 36%

Starter Stak Deluxe

A full face in a flash: BB Powder, Concealer, Bronzer, Eyeshadow, Lip & Cheek, and essential tools.
$154.00$99.00
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New and Improved
New and Improved

4-Piece Brush Set

The only brushes you need for on-the-go stak application.
  • New
from $37.00
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Dual-Ended Face Brush

Two ends. Total control. This brush tailors coverage effortlessly for a smooth, natural finish.
$38.00
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Medium Brown

3-in-1 Brow BFF

Award winning 3-in-1 brow enhancer: pencil, gel, and brush, all in one.
  • +1
$28.00
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Retractable Lip Brush

A sleek lip brush keychain for precise application.
$17.00
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Dry Brush Cleaner

a miracle brush cleaner for on-the-go moments
$24.00
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Subtl Cosmetic Bag

TSA-approved travel beauty bag, perfect for your carry-on.
$22.00
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Tools Bundle
save 20%

Tools Bundle

Travel-essential Stak tools
$61.00$49.00
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Silver
Silver

Stak Brush BFF

Adjustable, multi-use brush for all your makeup needs.
$20.00
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Stak Tools

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001C
002C
save 34%

Concealer Refill Bundle | 2 Pack

Lightweight & dewy to blur imperfections.
  • +15
$32.00$21.00
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Shine Control Powder
save 36%

Shine Control Refill Bundle | 2 Pack

Control shine without dimming your glow.
$28.00$18.00
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Fair 3N
Fair 3N
save 8%

BB Powder Refill

A breathable, buildable powder foundation that blurs and smooths for natural coverage that lasts.
  • +13
$24.00$22.00
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003N
003N on skin
save 13%

Cream Concealer Refill

Lightweight & dewy to blur imperfections.
  • +15
$16.00$14.00
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Magnetic
Magnetic on skin
save 11%

Lip Glaze Refill

A hydrating, glossy lip tint.
  • +1
$18.00$16.00
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Runway to Rose
Runway to Rose on skin
save 14%

Lip and Cheek Refill

Jojoba-infused cream tint for lips and cheeks.
  • Sale
  • +1
$14.00$12.00
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Latte
Latte on skin
save 11%

Powder Bronzer Refill

A silky, matte finish for a natural touch of sun.
  • +1
$18.00$16.00
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Translucent
Translucent
save 14%

Shine Control Powder Refill

Control shine without dimming your glow.
$14.00$12.00
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Stak Refills

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NEW

The Holiday Collection

5 New Products. 5 Limited Edition Sets. Save up to 40%.

Shop Now
Start Stacking

Less effort, more impact—beauty that moves at your speed.

Meet the only makeup that doesn’t just keep up with your schedule – it helps you get ahead of it.

Start Stacking
Start Stacking

Less effort, more impact—beauty that moves at your speed.

Meet the only makeup that doesn’t just keep up with your schedule – it helps you get ahead of it.

Start Stacking

NOT YOUR MOTHER'S POWDER

Meet BB Powder

A breathable, buttery soft next-gen powder foundation that blurs and smooths for natural coverage that lasts.

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Let us help you build your perfect Stak

Still Not Sure? Take the Subtl Stak quiz!

Let us help you build your perfect Stak

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Let us help you build your perfect Stak
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"It comes with me everywhere!"
Rachel C.
"Every single product I have purchased, I love. It’s simple, compact, and high quality."
Kalie K.
"Never going back to big bottle cosmetics! I love the natural glow I get with my stak."
Stephanie W.
"Best invention ever."
Kacey G.
"I’ve never gotten so many compliments on my skin!"
Alexa J.
"Originally purchased for travel but I found myself reaching for it daily."
Billie W.

Streamlined Makeup, Real-Life Impact.

Loved by over 13,238+ customers and counting.

✔️Premium Formulas: Lightweight—never cakey or heavy.
✔️Long-Lasting Wear: From morning to night.
✔️Clean Ingredients: Vegan, Talc-Free, and Cruelty-Free.

4.9

Build My Makeup Stak

Now Available Online at ULTA

And just in time for holiday deals! Save up to 30% and earn ULTA Rewards while you shop.

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