table of contents:
- what is travel size? unpacking everything you need to know
- what is travel size? do they differ from regular-sized products?
- what is travel size? why subtl beauty makes the best travel-size products
- what is travel size? 12 must-have travel-size products
- what is travel size? faq
- what is travel size? pop quiz
what is travel size? unpacking everything you need to know
what is travel size? one of our most asked questions as a travel-friendly makeup brand, we know the term can be a bit confusing – aka why we’re writing this blog. because we want all subtl beauties to travel without the worry of annoying tsa stops and leaking full-size products, we’ve put together an easy-to-understand guide on the dos and don’ts of travel-size products.
@subtlbeauty Looking for travel friendly makeup!? We got you 😉 #makeupstack #stackablemakeup #easymakeuproutine #onthegomakeup #travelfriendlymakeup ♬ Bounce When She Walk - Ohboyprince
keep reading to be able to answer the question "what is travel size?" and find out the tea on what makes our mini travel makeup kits the best travel-size beauty products on the market:
what is travel size? do they differ from regular-sized products?
to understand the question of “what is travel size?” it’s important to know the answer may change depending on the brand. here is how travel-size products can differ from regular-sized ones:
- smaller size and volume: travel-size products are smaller in size and designed to be extremely portable. while full-size versions can range from 4 to 16 ounces, travel-size products typically come in at around 1 to 3 ounces, making them much more compact.
- specially designed: most brands design their travel-size products for short-term use, making them small enough for traveling, on-the-go touchups, and daily commutes.
- increased affordability: travel-size products are commonly more affordable than their full-size counterparts. plus, they’re an eco-friendly choice when trying new items.
@subtlbeauty So great for us minimal makeup wearers! #minimalmakeup #makeupstack #stackablemakeup #subtlbeauty ♬ FEEL THE GROOVE - Queens Road, Fabian Graetz
what is travel size? why subtl beauty makes the best travel-size products
first, you need a little background on us: our founder, rachel, started subtl as a basic solution to a common problem – her beauty products were too big to pack in the tiny sleepover bag she was using for an overnight trip with her new beau. after filling empty contact cases with products, she started attracting attention from other women struggling with the same problem.
originally named “ho on the go,” (hilariously awesome, right?) rachel put her heart and soul into interviewing real women to find a real solution. subtl was born after she rebranded, renamed, and repackaged. but in 2019 – when beauty insider posted a review of the innovative subtl mini travel makeup kit – things changed for subtl and travel-loving people everywhere.
@subtlbeauty We shipped 4k orders that year! #storytime #storytimemakeup #simplemakeup #convenientmakeup #getreadywithme #5minmakeup #MakeupRoutine #easymakeup #easymakeuproutine ♬ original sound - Subtl Beauty
here is what sets subtl beauty apart from other travel-size beauty brands:
- excellent, high-quality ingredients: we formulate with ingredients healthy for your skin because we know what you put on your face matters. as a busy mom and/or avid traveler, the last thing you need is oxidized makeup or a pesky breakout from low-quality products. this is why we promise to always be 100% transparent about our ingredients.
- eco-friendly and refillable: did you know our mini travel makeup kit is refillable? all you have to do is pop out the pan from the layer you want to refill, snap the bezel in place, and voilà: you’re ready to travel without a single makeup worry – not even tsa. by using our refillable makeup, you’ll save time and money, and be more eco-friendly.
- fully customizable: shopping for customizable travel-size makeup? look no further. you can take our quick beauty quiz here to find out what subtl products are perfect for your refillable makeup stak. or you can choose one of our pre-made staks to add products to.
- perfect for tsa: all subtl beauty travel-size products contain up to 3.9g of formula in each layer, making them the perfect size for easy tsa pass-throughs (woohoo!).
- small, but mighty with built-in tools: have you gotten your hands on our mini travel makeup kit yet (or another subtl product)? if not, we have a secret you might not know: each refillable makeup kit comes with a built-in brush, mirror, and free stak brush bff.
@subtlbeauty Reasons why we’re obsessed with the Subtl Stak! 🤩 Shop below 🙌🏼 #subtlstacks #subtlstaks #stackablemakeup #cleanmakeup #veganmakeup #stackablemakeup #subtlbeauty #everydaymakeup ♬ Standout - Kid Dean
what is travel size? 12 must-have travel-size products
now that you can answer “what is travel size?” let's move on to the travel-size must-haves we recommend stowing away in a carry-on for your next trip around the globe. from our mini travel makeup kit to wyos’ shaving cream stick – here are 12 travel-size products you need asap:
- the subtl beauty starter stak
- the subtl beauty ready set go stak
- the subtl beauty 4-piece brush set
- the subtl beauty travel-size cosmetic bag
- kitsch travel-size dry shampoo powder with rice protein
- dry wyos travel size shaving cream stick
- eezysun mineral spf 50 travel-size sunscreen snap packets
- fomin antibacterial paper soap sheets (300 count)
- gillette venus extra smooth on the go razor
- scotch-brite mini travel lint roller
- wet mini detangling brush
- cosywell travel bottles for toiletries (4 count)
what is travel size? faq
what is travel size (and how do products qualify)?
travel-size products typically contain 3.4 ounces or less, adhering to tsa regulations for carry-on luggage. they’re designed to be compact and portable for convenience during travel.
do travel-size products have the same formulation as full-sized versions?
at subtl, our products are made with convenience in mind, meaning they’re each travel-size and can fit in the palm of your hand. while our products have/keep consistent formulas, some brands may alter the formulation of their travel-size products to be more effective in smaller amounts.
how long do travel-size products typically last?
the answer to this varies depending on the product. for example, a travel-size eyeshadow duo might last longer than a travel-size shampoo. but with subtl beauty’s refillable makeup, you’ll be sure to get 3 months of daily use (or more depending on your makeup aesthetic).
are travel-size products environmentally friendly?
we can’t speak for everyone, but for us – every decision we make is focused on how we can become more environmentally friendly. from our refillable mini travel makeup kit to our reusable dry brush cleaner, we hope that it’s obvious we care deeply about both you and mother earth.
can I take travel-size products in my carry-on luggage?
absolutely! travel-size products are typically made to follow tsa guidelines for liquids in carry-on luggage, making them beyond perfect for air travel. to meet their strict regulations, all products have to be 3.4 ounces or less. luckily, subtl beauty’s refillable makeup is ultra-tsa-friendly and includes more than double what you’d get in a traditional travel-sized makeup product.
where can I buy travel-size products?
right here at subtl beauty! we’re the home of refillable makeup that’s stackable and travel-friendly. looking for a pre-made mini travel makeup kit? you can find one here. more of a customization-type of gal and wanting a stak catered for you? we have that, too – right here.
do travel-size products expire faster than full-sized products?
no worries, subtl beauties – the expiry date on travel-size products is commonly the same as full-size ones. since travel-size products tend to be used quickly, the risk of them expiring is low.
how can I ensure my travel-size products don’t leak during travel?
choose products with leak-proof packaging (like subtl beauty’s mini travel makeup kit) and double-check the lids are tightly closed every time you pack. you can also place products in a resealable and reusable cosmetic bag to contain any leaks while being eco-friendly.
what should I do if I can't find a travel-size version of my favorite product?
if your favorite product doesn't come in a travel size, consider transferring some into a travel-friendly container (we love these from cosywell; they’re labeled for easy access and aesthetically pleasing). if you need travel-size containers asap, try heading to target or walmart.
are there travel-size options for all types of beauty products?
this is a tricky question; when it comes to subtl beauty, all of the products in our mini travel makeup kit and the ones in our customizable makeup staks are 100% travel-size. for the most part, brands tend to make travel-size to give to consumers as samples or use in beauty boxes.
what is travel size? pop quiz
tell us – did you get the "what is travel size?" pop quiz question right? and will you be trying our customizable refillable makeup or the best-selling mini travel makeup kit (aka the ready set go stak)?