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Trying Hailey Bieber's Plum Lip

Hailey Bieber posted this look––which quickly went viral––and we knew we had to try! Hailey is known for starting certain beauty trends such as her glazed donut nails and skin, crimped hair, "off duty model" low buns... the list goes on and on. 



Image of Hailey Bieber with dark bold lip



Here at Subtl we've been obsessed with Plum for years, so we were so excited to see this color get the recognition it deserves! The beauty of this formula is it's sheer and buildable, allowing you to create multiple looks with it, ranging from a light plum glaze to a bold pop of plum. Hailey's look can quickly be achieved using our Plum Lip and Cheek and our Lip Brush (found in the 4 Piece Brush Set). Watch our founder, Rachel, recreate this lip in less than a minute! 


@subtlbeauty #greenscreen the Subtl Beauty Plum Lip and Cheek is back in stock so what better way to celebrate than to try my own take on this Hailey Bieber makeup look. What do you think? #haileybieberstyle #haileybieberlips #haileybiebermakeuplook #plumlipstick #plumlip #plumlipandcheek #2022fallmakeup #plumlips #falllipcolors #hailybieberlip ♬ unholy x 7 rings mashup adamusic - notObsessed
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